仕事をしている人にとって身近なデザインである「名刺」。

職業柄、「なんとかかっこいい、ユニークな名刺を！」といつも思うのですが、予算の関係もありなかなか思うようにはいきません。素材に凝ってみたい、エンボス加工なんてしてみたい...と考えても夢のまた夢で、出来上がった名刺を見て「色が違う?！」と唸っているのが現実です。

人様の名刺を拝見して、「こんな名刺にしてみたい！」というアイデアも最近ではお目にかかっていませんでしたが（皆さん、結構普通の名刺を使われてますよね...）、これはすごい！

Action Script の開発者であるジェームズ・アリバン（James Alliban）氏のAR（拡張現実）の名刺です。

AR Business Card from James Alliban on Vimeo.

ARとはAugmented Realityのことで、拡張現実、強化現実と訳されます。コンピューター（主にカメラ）を通すことで情報を付加する技術で、まだまだ身近とは言い難いですが、携帯やビデオカメラで実用的に利用できるサービスが様々な業種で研究されているようです。

携帯しているときは小さな紙面上の文字しか情報がありませんが、カメラを通してみることで、名刺の持主の立体的な顔情報を得ることができれば、「覚えてもらう」「思いだしてもらう」という名刺の最大の目的を容易に達することができそうですね。

• James Alliban：AR Business card

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コメント(17)

TBM | 2010年12月28日 17:26 | 返信

石から出来た名刺って不思議ではありませんか！？
しかもエコなんです！
https://ssl.keeplus.jp/index.html

まずは知っていただければ幸いです！

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